CPF
Independent analysis of policy, politics, and regulation affecting the cannabis industry
Independent analysis of policy, politics, and regulation affecting the cannabis industry
Imagine opening a business that only accepts cash . . . like that lemonade stand you and your sister had when you were growing up. Since you didn’t take credit cards, you had a cash jar that you would split up before dinner. You would carefully count the money and make sure no cash “fell out” of the jar . . .
Some of the most important decisions affecting the cannabis industry aren’t made in offices in Los Angeles, in fields in Oregon, or in manufacturing facilities in Massachusetts. They’re made in Washington D.C.
Multiplying your initial investment is a fundamental idea in business, and a meaningful political strategy. When I talk to my friends in the VC world, they always talk in terms of a multiplier—i.e. how much their investment will multiply in its return value. Private sector leaders that are involved in politics apply that same thinking to their political spending. One major ROI opportunity for the pro-Cannabis community is the 2020 state senate elections in Minnesota.
